Toyota, Google And IKEA Has The Highest Reputation Ranking In The World

Posted by:diordna 1440 days ago • Discuss • http://myadlets.blogspot.com

Toyota, the international car company currently celebrating its 50th year in the U.S., has earned the highest reputation ranking in Reputation Institute's Global Pulse 2008, its third annual survey measuring consumer perception of the world's largest corporations. Toyota led the pack and was followed by Google, Ikea, Ferrero, and Johnson & Johnson, rounding out the top five. "Of the top 200 companies measured in 27 countries, all earned Global Pulse scores significantly above the global mean of 64.2," says Kasper Nielsen, Managing Partner of Reputation Institute (RI) a global, private advisory firm specializing in corporate reputation management.

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